Designs

PARK(ing) Day – Botanic Garden Show

By HASSELL

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

  • PARK(ing) Day – Botanic Garden Show

    PARK(ing) Day – Botanic Garden Show

About the project

In the spirit of PARK(ing) Day 2014, HASSELL held a botanic garden show out the front of the Melbourne studio, transplanting a diverse collection of household plants into the city street for a day.

PARK(ing) Day is a global event calling on artists, designers and citizens to transform their city's metered parking spaces into temporary public parks. The mission of PARK(ing) Day is to draw attention to the need for more urban open space, to generate critical debate around how public space is created and allocated; and to improve the quality of urban human habitat.

The HASSELL ‘Plant Appreciation Society’ encouraged everyone in the studio to take a photo of a favourite pot plant at home, which could later be transported into the city. The curatorial team then identified each plant species in the collection of snaps and prepared botanical labels ready for installation day.

On PARK(ing) day employees made their journey to work with pot plants under arms, in bicycle-baskets, on trains and at tram stops, to participate in the kerbside botanical show. The single-day, no-cost installation combined ornamental domestic horticulture with scientific instruction by identifying and displaying the plants grouped into regions and plant families.

“We hoped that the installation would encourage passersby to consider the value of plants in people’s everyday lives – around the world – and the benefits plants can deliver both at home and in our city streets, said Cassandra Chilton, Senior Associate at HASSELL

“The botanic labelling elevated the plants beyond their everyday status and fostered an awareness of the fabulous diversity in origin of the many common plants that we inhabit our domestic spaces with. The owners’ journeys with their plants made them feel a global connectedness to the journey the plant species has made.

“By encouraging the public to be ‘plant appreciators’ we can create a community desire for better integration of open green space in our cities,” said Chilton.

To find out more about PARK(ing) Day visit www.parkingday.org

Imagery by HASSELL